Where to even pickup this type of equipment.
Does it have to be movie quality gear, or is there a cheaper alternative?
What’s the right setup?
All these questions come flooding in as to what to do, where to go, how to set it up.
Like there are a ton of settings on these cameras and man, that’s gotta be difficult to configure.
Not to mention lighting and tuning it just right so your face isn’t too dark or too light.
And you can’t post a video when you sound like you’re in a tin can because that microphone or the room isn’t setup correctly…
Then when you’ve spent all that time setting it up, do you have a permanent location for it all so that you’re able to go and record on a moments notice or do you have to go configure everything again?
Like it’s a huge problem figuring out all this video stuff so you’ve just not done any of it.
Then there’s the anxiety and self-consciousness of getting on camera.
Asking yourself questions like “Do I look good?”
“Is my gut showing?”
“How’s my hair?”
All these self-conscious questions that you’d never really thought to ask before now come up when you step in front of the camera.
When the lights come on that first sweat bead starts to run down your forehead and you feel it start to drip down your back…
The whole thing is very overwhelming, so you’ve let your business suffer.
You’ve let your business drown because you don’t “Feel Like It”
You’ve spent more time behind the phone and email so people don’t see your face.
Turning your webcam off even on Zoom calls because you’re that uncomfortable.
Because your business doesn’t have a personality, a face to it, you’re lacking the notoriety that you deserve.
Not to mention all of these things …
